Our target

VegON is the perfect online platform for those people who care for the future of our Planet and have already committed to more responsible consumer habits in their everyday life. We want to reach men and women, young and older people who have already developed awareness about these topics. At the same time, however, we would like to become a guiding light for those people who only now are starting to feel they need to change their behaviour in order to reduce their impact on this world. 

We all buy products and/or services every day, be it something we really need or something more useless we simply like. Regardless of the nature of what we buy, be it a journey, food, something to wear or a beauty product, we all need to start and think of the consequences that our actions, i.e. consumer behaviour, imply for the environment, the climate and the animals. Every single purchase undoubtedly has an impact on the ecosystem!

We have a dream: to be able to contribute to a widespread lifestyle based on respect and ethics.


VegON publishes discounts for all your purchases that are respectful of environmental sustainability, dignity of others’ work, all living beings. 


Inclusion is the philosophy on which VegON activity is based. We do not want to exclude anybody, quite on the contrary: whether you have already committed to a lifestyle that has a small or no impact at all on the environment and other animals on this Planet or you are just starting to show an interest for these topics, we are glad to welcome you onboard. 

We at VegON have already passed through change and know perfectly well how difficult the transition may be when you move from a more traditional lifestyle to a way of living that respects all living beings and the entire ecosystem. 

Our main purpose is to make life easier to those who have already made their ethical choice but at the same time we aim at acting as a guide for those who still need to change their old habits and adopt new ones. 

For the very same reasons, we not only aim at getting in touch with companies that are already known for their ethical work but would be more than happy to prompt more traditional brands to adapt to this new sustainable trend and make them aware of the advantages of such a strategy.

Responsible citizens are growing more and more. People are starting to understand that their consumer behaviour has an impact on Planet Earth and more importantly consumer habits have a considerable power within the economic system.

From careless consumers to conscious performers. 

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